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Published: 2024-08-26

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Dossier Temático

Fashion communication and Artificial Intelligence:the case of Neural Fashion AI

Paloma Díaz-Soloaga, Irene Pelzer-Peinado
2523
PDF (Spanish) 843 Downloads
PDF 648 Downloads
EPUB (Spanish) 292 Downloads
HTML (Spanish) 188 Downloads
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15-52

When fashion companies transform into communicationcompanies: the cases of Benetton, Net-a-Porter and Loewe

Teresa Sádaba, Carmen Azpurgua, Pedro Mir
1071
PDF (Spanish) 430 Downloads
PDF 616 Downloads
EPUB (Spanish) 272 Downloads
HTML (Spanish) 196 Downloads
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53-74

Impact of artificial intelligence on fashion:analysis of digital influencers in international fashion weeks

Paula Fajardo Rodríguez-Borlado, Concha Pérez-Curiel
2268
PDF (Spanish) 725 Downloads
PDF 660 Downloads
EPUB (Spanish) 264 Downloads
HTML (Spanish) 161 Downloads
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75-99

Tendency to scandal as a marketing strategyin textile fashion: the Zara case

Gonzalo Ricardo Alegría-Varona, Carlos Enrique Benites-Alejandría
2609
PDF (Spanish) 739 Downloads
PDF 608 Downloads
EPUB (Spanish) 249 Downloads
HTML (Spanish) 145 Downloads
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101-125

Influencers and reputation: Chiara Ferragni,Instagram and the Pandoro Gate scandal

Ana Velasco-Molpeceres, Jorge Miranda-Galbe, María Prieto-Muñiz
1399
PDF (Spanish) 425 Downloads
PDF 950 Downloads
EPUB (Spanish) 239 Downloads
HTML (Spanish) 146 Downloads
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127-153

Miscellaneous

Journalistic activity and the challenges of its management in the United States of America and European Union

João Paulo de Jesus Faustino
919
PDF (Spanish) 342 Downloads
PDF 471 Downloads
EPUB (Spanish) 249 Downloads
HTML (Spanish) 531 Downloads
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155-182

“A country to go back to”: narrative analysis of the Plan of Return to Spain

Ana Irene Rovetta-Cortés, Antonio Alejo Jaime, María José Fernández-Vicente
837
PDF (Spanish) 312 Downloads
PDF 335 Downloads
EPUB (Spanish) 266 Downloads
HTML (Spanish) 181 Downloads
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183-204

Emotions and political leadership in the 2022 Andalusian Parliament elections in X

Jorge Zarauza-Castro, Sandra Méndez-Muros
937
PDF (Spanish) 347 Downloads
PDF 289 Downloads
EPUB (Spanish) 250 Downloads
HTML (Spanish) 207 Downloads
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205-225

Kilometer 0: the beginning of migratory journeysof domestic workers in Chile

Natalie Rodríguez-Covarrubias
994
PDF (Spanish) 335 Downloads
PDF 294 Downloads
EPUB (Spanish) 260 Downloads
HTML (Spanish) 129 Downloads
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227-271

Conviviality and neighbourhood identity: a case study in a superdiverse neighbourhood in Barcelona

Claudia Saldivia-Mansilla, Moisés Carmona-Monferrer, Javier Serrano-Blasco
1181
PDF (Spanish) 354 Downloads
PDF 305 Downloads
EPUB (Spanish) 229 Downloads
HTML (Spanish) 143 Downloads
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253-276